The Jeep Cherokee Will Debut Next Generation Despite Low Sales

A 2019 Jeep Cherokee looks out over the twilight, pondering if it’s worth coming back. It is, little Jeep.

A 2019 Jeep Cherokee seems out around the twilight, pondering if it is value coming again. It is, minimal Jeep.
Picture: Jeep

The Jeep Cherokee is due for a redesign soon. It’s now been 8 years given that the current era was produced in 2014, but a regular drop in Cherokee profits would suggest that customers in the U.S. have moved on. And just what purchasers moved on to is the urgent issue for Jeep, which insists that a new generation of the Cherokee will be produced sometime in the in close proximity to potential.

That redesign could likely even debut a plug-in hybrid Cherokee, related to the 4Xe products of the Grand Cherokee and Wrangler. We cannot rule out a Cherokee 4Xe just nonetheless. Particularly when Jeep is adamant the Cherokee is due for a return.

Image for article titled The Jeep Cherokee Is Barely Hanging On

Photograph: Jeep

For the duration of an interview with MotorTrend, Jeep executives reported the subsequent-generation Cherokee will be “bigger and much better than ever.” It’s unclear if the Jeep execs had been speaking figuratively, or if the Cherokee will really come back again as a greater product. Presumably, component of the motive why Jeep has let the Cherokee dangle on is that the model’s in one of the most preferred segments of the U.S. automobile sector: compact SUVs. Indicating its rivals include the Toyota Rav4, Honda HR-V and Ford Escape — all of which are well known products.

The Jeep Cherokee, nevertheless, has not enjoyed the attractiveness of individuals latter SUVs. Revenue of the Cherokee are currently at around 3,500 models for each month, and the figures continue to keep declining. Jeep Cherokee sales had been down by above a 3rd in 2021, to just 90,000 design marketed in accordance to MotorTrend. The figures for 2022 seem bleak, at all over just one-fourth what they have been by this quarter previous calendar year.

So, all over again, why does not Jeep retire the nameplate? My funds is on two factors, which are exemplified by the Toyota Rav4 Primary — an SUV so engaging it now warrants outrageous supplier markups. Modest SUVs are popular, but the Jeep Cherokee has proven staying just a compact SUV is not more than enough. And absolutely not ample now that crossovers are elbowing in on the section.

The important, then, has to be electrification. Jeep has previously gauged shopper fascination for EV SUVs with its Grand Cherokee and Wrangler 4Xe styles. Motorists reacted positively to partial-electrification. While comprehensive electrification is not in the playing cards for the sixth-generation Jeep Cherokee, a plug-in hybrid could be a waypoint for a entirely-electric powered Cherokee. It’s might not be right here any time quickly. But, rest confident, a new and — both partially or thoroughly — electric Jeep Cherokee is likely coming down the line.

Image for article titled The Jeep Cherokee Is Barely Hanging On

Photo: Jeep

Image for article titled The Jeep Cherokee Is Barely Hanging On

Picture: Jeep