Des Moines’ Crescent Chevrolet sign declared local landmark

The Des Moines skyline may possibly soon glow a tiny brighter. 

The city’s Landmark Overview Board voted unanimously Tuesday to approve landmark status for the Crescent Chevrolet sign at 555 17th St., and renovation plans for the web site where it truly is sat since 1968 get in touch with for restoration of the signal back again nearly to its primary condition — like new lights.

The Crescent Chevrolet auto dealership operated at the site from 1931 to 2007. In 1968, the developing that presently sits at the internet site was made for $1 million and the 28-foot-huge sign was placed on the roof’s southwest corner, going through Ingersoll Avenue. 

The Crescent Chevrolet sign at 555 17th St. in Des Moines shines at night in this undated photo. The sign hasn't lit up since the dealership moved from that location in 2007.

Des Moines developer Krause+ is now renovating the creating. Big Grove Brewery will open up a Des Moines site in the eastern 50 percent of the building, with retail and office space also in the functions.

Jennifer James, a Des Moines architectural historian, advised the Landmark Evaluate Board that big business rooftop signs like Crescent’s dominated the downtown skyline in the 1950s and 1960s.